Want to meet someone "randomly", much like going to the local pub?
POF.com, also known as Plenty Of Fish, is an online dating site headquartered in Vancouver.
I don't know why, I don't know how, I only know that I was at the supermarket one fine morning, minding my own business, when suddenly I came face to face with "the sun-dried plum." I will tell you right now that I'm a fan of the prune—particularly when it's in Danish form—but the prune was clearly not selling.
For the prune to turn heads (not to mention meet a nice guy, move to the suburbs, and have a couple of baby prunes) it needed a fresh marketing strategy.
It all started when my pal Paula asked me to figure out why she wasn't getting a response to her JDate ad. " What I get is that we all want to be loved for exactly who we are. " It wasn't long before news that I'd taken Paula's profile from drab to fab spread far and wide (okay, a couple of people in Brooklyn heard). I've seen the dumb, the dull, and the klutzy; the bitter, the brazen, and the too cute by half.
I didn't have to read beyond her opening sentence—"I like the library! All the exclamation points in the world couldn't save that line. But surely there's a juicier way to bring up your literary fetish. I've studied strangers on the Web and friends at my kitchen table, and here's what I've learned: Let's review—the key to this whole online profile thing is really quite simple: Be direct while maintaining an air of mystery; be modest while flaunting what you've got; be flexible while explaining what you need, while keeping it brief and making it flirty and not getting cute; and be yourself, only more so, only not so much more so that you exaggerate, intimidate, or irritate.